In the world of advertising there are unfortunately, not a lot of people to admire. I don't like most of the advertising I'm exposed to (does anyone?). However some of the stuff Crispin Porter + Bogusky have done is the exception. Their work for Microsoft, Burger King and others has been interesting, playful, cool, and most importantly... effective.
We had drinks with Chuck Porter tonight and here are a few things shared:
1. Fruit hampers can be to big: The one delivered to Chuck's hotel was to big so he gave us a pineapple (picture above)
2. Crispin Porter has 1000+ people
3. Everyday he gets across all of the work the agency is doing. He believes the work is as good now as it ever was. Therefore he's happy with how the agency is going.
4. Crispin Porter does not have a table tennis table or pinball machine. They believe in hard work.
5. The world now moves to quickly to have a long term strategic plan.
He didn't disappoint. Chuck was impressive, intelligent and a nice guy to have a beer with.
4 comments:
I was lucky enough to see Chuck speak at the Advertising and Marketing Summit 09 on Tuesday morning.
He gave an exceptionally entertaining presentation. And the Crispin Porter + Bogusky work he showed was outstanding - clever thinking, wonderfully executed.
I hope he comes back to visit our sunny shores again soon!
"He believes the work is as good now as it ever was."
I think Chuck is one of the smartest guys out there, but CPB's hit/miss ratio is not what it used to be. And it's a big reason why they're having trouble recruiting and keeping good talent.
@ Katie agree
@anonymous - perhaps you're right. But they still seem to be doing some imteresting stff from where I am sitting.
Hi Adam,
I am an avid reader of your blog and love everything you write on branding. However, in virtually all your posts you mix up 'to' and 'too' which detracts from the quality of your writing.
1) should be 'too' big
5) should be 'too' quickly
I know it's a silly/minor thing, but I always notice it and feel that a consumer psychologist making complex observations should have mastered simple grammar.
I hope you see this as helpful and not narky, as I genuinely enjoy your blog.
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