Not sure how I missed this, but my friend Warwick bought this Oscar nominated short film to my attention. It presents a dysphoric future where brands have taken over, morals corrupted, and Ronald McDonald is angry. Pulp Fiction in tone, and Bowling for Columbine in attitude it's an entertaining point of view highlighting the continuing commercialisation of our world. Interestingly I haven't seen it mentioned in any marketing or advertising blogs?
2 comments:
Thats was awesome! Recon I only picked up about 20% of the brands and could watch it 100 more times and pick up a new one each time
I considered blogging about it when I first saw it ... But forgot (the thought went to the place in my mind where memes go to die ...).
It's nice to see someone has mentioned it =)
Brilliant creativity!
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